What's Important Now?

A message from President & CEO Christopher Rice.

Whatever your industry, you are likely to be viewing the world economy with trepidation and taking steps to ensure your organization's short- and long-term viability. You may have done some downsizing — releasing 'C' performers or making across-the-board layoffs. You may have renegotiated your leases or moved to smaller office space. No doubt you're examining discretionary expenses ranging from free food in the employee lunchroom to the product development pipeline.

The success of your efforts to steady and strengthen your organization will depend not only on your business savvy and luck. Your firm's resiliency and agility will be determined by the engagement and leadership of you and your workforce.

Engagement

As you cut discretionary expenses, you need all employees to focus their discretionary effort on what matters most. That's where engagement plays a role. Engaged employees are not just committed, passionate, or proud. They have a line-of-sight on their own future and on the organization's mission and goals. They are enthused and in gear.

Many of the leaders I've spoken to in the last few months express concern about engagement levels in their organizations. They're right to be worried. They need employees to stay focused and productive despite taking on the ghost work of laid-off colleagues, paused pet projects, eliminated perks, ever-shifting priorities, and the distraction of the latest headlines or hourly market fluctuations. In addition, soft economies jeopardize the natural balance that may exist in better times. The worst employees will stay as disgruntled hostages and top talent may leave because they still have mobility.

Are you engaged? You can't drive engagement if you're disconnected or burnt out. If you're not engaged, take time to reconnect with the source of your convictions. Ask yourself: Why do you come to work each day? What aspects of your work provide the greatest satisfaction? What personal values underlie what you want to do or say? What do you stand for as a leader? In light of your convictions and your understanding of market realities, where do you need to focus your discretionary effort and unique skill set?

Where are your employees on the engagement spectrum? Do they know their three most important priorities out of all the items on their to-do list? Are they clear on how their work supports the organization's goals? Do they need help remembering why — aside from a paycheck — they come to work each day? Make time to have discussions about their concerns and aspirations. Wherever possible, give them the information they need to succeed and the reassurance that what they do has meaning. This is also the time to hand out stretch assignments to address organizational imperatives and provide the growth and development that feed engagement.

Our State of Employee Engagement 2008 report contains more information on the five levels of employee engagement. For a summary of ideas about engaging your workforce, take a look at my article, "Low Engagement? Invest More in Your People," in the November edition of Leadership Excellence.

Leadership

We've all read about those leaders who, thrust into the harsh public spotlight, missed opportunities to shine. Your industry and behaviors may not be in the headlines — yet. But make no mistake: Your employees, investors, customers, and community are already scrutinizing your actions. They will be inspired by what's authentic and more inclined than ever to reject disingenuous behavior. Will your leadership hold up?

Are you using good judgment? Everything you and your colleagues do will be talked about and second-guessed. Consider the impact of your actions on all your constituents inside and outside the organization. If you think that an action will be misinterpreted, consider alternatives or manage perceptions from the very start. Take special care to achieve consistency and congruence in what you say and do.

Do your actions strengthen the bottom line and your culture? As you attend to harsh operational and financial realities it's sometimes easy to lose sight of your organization's values and culture. We all have a tendency to think of choices in terms of "either/or." As you consider your leadership decisions, communications, and actions, ask yourself: Am I demonstrating my personal commitment to employees?...and... Am I reinforcing what we stand for as an organization?...and... Am I explaining decisions so that employees and other stakeholders clearly understand how they drive business results and reflect our core operating principles? Values and culture provide a stabilizing force during uncertain times and create an environment that inspires long-term success. Don't abandon them now.

Are you encouraging the personal leadership of all employees? It's tempting for employees to quietly hunker down and wait for leaders to say that it's business as usual and safe to come out. It's also natural for workers to openly mourn what's lost — whether they be colleagues down the hall or year-end bonuses. But this is the time to cultivate heroes not victims, a time for initiative and innovation devoted to getting things done despite cutbacks. A time for inspiration and commitment despite uncertainty. Have you created an environment that allows risk-taking and new ideas? Are you rewarding employee creativity?

Most important, perhaps: Are you modeling the type of leadership that would inspire you?

For more information on how BlessingWhite can help you develop leaders who deliver results and create inspiring cultures, call 1.800.222.1349 or email info@bwinc.com.



Copyright © 2008 BlessingWhite, Inc.
BLESSINGWHITE emails and invitations are sent only to active members of blessingwhite.com. If you do not want to receive these notices, Click here.

 
BlessingWhite North America 23 Orchard Road, Skillman, NJ 08558-2609
PHONE: 800.222.1349 or 908.904.1000   FAX: 908.904.1774
BlessingWhite Europe Burnham House, High Street, Burnham, Buckinghamshire SL1 7JZ United Kingdom
PHONE: 44(0)1628.610150   FAX: 44(0)1628.610174
BlessingWhite Asia-Pacific 1292 Toorak Road, Camberwell, Melbourne 3124 Australia
PHONE: 61.3.9889.5687   FAX: 61.3.9889.5687

Volume 8, Issue 12
December 2008

The Coaching Conundrum

Have you joined our group?

Read a report

Events

Learn more

Speakers

Public workshops

Stay connected!